Morabeza Services

Services

Solutions designed to fix your problems, not a product menu.

We diagnose where revenue leaks, then design a personalized plan that fits your budget. Paid ads and SMB AI Revenue Systems are building blocks we use when they solve the job.

Built for owners in trades, clinics, and local services. We find where money slips away, then install the fix that closes it.

Capability

Ads management

When acquisition is the gap, we plan, launch, and steward paid campaigns across search, social, and retargeting, wired to bookings and qualified enquiries, not vanity metrics.

The problem

SEO, ads, and creative often live in different inboxes. Numbers move, nobody owns the story, and budget leaks between channels that never talk to bookings.

The approach

One desk for paid acquisition. Shared measurement. A steady cadence of tests so creative and offers match the jobs you actually want to book.

How ads work here

Paid acquisition illustrated toward booked work.

Three process views of how we run Meta and Google for local SMBs: the path from spend to a booked job, how we read campaigns, and the weekly steward loop.

Illustrative example

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From ad spend to a booked job

Every euro should move toward a booking. We mark the leaks that usually kill the path: vanity clicks, missing tracking, and enquiries that go cold.

Illustrative funnel from ad spend through click, enquiry, and qualification to a booked job, with leak callouts
  1. 1Spend
  2. 2Click
  3. 3Enquiry
  4. 4Qualify
  5. 5Booked job

What you get

  • Channel plan and budget guidance
  • Campaign setup on Meta, Google, and related platforms
  • Creative and offer testing with clear variants
  • Conversion tracking hygiene and plain language reports
  • Landing page experiment recommendations
  • Optional handoff into Lead Source ROI Attribution
  • 01

    Campaigns scoped to booked services, not impressions

  • 02

    Creative and offers tuned for local SMBs

  • 03

    Optional handoff into Lead Source ROI Attribution so waste dies fast

Pairs naturally with our Lead Source ROI Attribution Engine, so you know which euro of spend becomes revenue.

Capability

Practical AI systems for SMBs

Practical AI systems that each fix one business problem, from abandoned quotes and empty chairs to unpaid invoices. We do not push a fixed package. We start with the loss that hurts most and shape the solution to your budget.

Outcome pillars

Lead with the problem.

  • 01

    Capture

    Catch leads before they vanish: after hours, slow quotes, unpaid deposits.

  • 02

    Recover

    Win back abandoned quotes, missed appointments, dormant clients, and churned contracts.

  • 03

    Protect cash and reputation

    Accelerate payments, free working capital, and grow reviews.

  • 04

    Capacity

    More productive hours and peak season profit from the same team.

  • 05

    Owner leverage

    Remove the owner bottleneck with coaching, SOPs, and AI answers for staff.

Flagship systems

Six systems we often start with when they fix the problem.

Exact problem, measurable outcome, and clear setup with monthly bands as starting points.

  • Abandoned Quote Follow-up

    Fits: Construction, HVAC, roofing, solar, kitchens, etc

    Business problem
    Quotes never followed up
    Outcome
    Recover abandoned quotes with a clear follow-up process

    Why it works: One recovered job often pays 5–20× the fee

  • 24/7 Invisible Receptionist (WhatsApp first)

    Fits: Service businesses

    Business problem
    Missed leads after hours
    Outcome
    Respond in under 60s: qualify, book, take deposit

    Why it works: 30–50% of leads arrive when nobody is answering

  • Last Minute Cancellation Recovery and Filler

    Fits: Dentists, clinics, physio, vet, salons, etc

    Business problem
    Missed appointments leave empty chairs
    Outcome
    Fill empty slots from your waitlist and same-day openings

    Why it works: Filled slots are nearly pure margin

  • Unpaid Invoice Chaser and Payment Accelerator

    Fits: B2B, construction, agencies, trades, etc

    Business problem
    Invoices unpaid 30–90 days
    Outcome
    Cut DSO by 15–25 days

    Why it works: Cash flow beats paper profit

  • Lead Source ROI Attribution Engine

    Pairs with ads

    Fits: Any ads or partnerships, etc

    Business problem
    Don't know which channels are profitable
    Outcome
    Attribute revenue; kill wasteful spend

    Why it works: Stops ad bleed and pairs naturally with ads management

  • Owner Bottleneck Removal Layer

    Fits: Owner operated SMBs

    Business problem
    The owner is the ceiling
    Outcome
    SOPs and AI answers so staff decide without you

    Why it works: High switching cost: freedom compounds

Under the hood

Example system shapes (illustrative).

Featured AI systems are implemented as practical automations. The diagrams below are generic illustrations of the approach — we design the real workflow after discovery.

Illustrative example

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Abandoned Quote Follow-up

Quote sent → wait → WhatsApp touches → stop when they reply or the sequence ends.

Illustrative n8n-style diagram for abandoned quote follow-up
  1. 1Quote sent
  2. 2Wait
  3. 3WhatsApp nudge
  4. 4Stop on reply

Building blocks

AI systems we can draw on, by outcome.

Browse by pillar. These are building blocks, not a shopping list. Pricing bands are starting ranges. The final mix is personalized after discovery.

Pricing

Budget-fit starting points.

Published plans show typical setup and monthly bands as starting points. After discovery we personalize the mix to your problems and what you can invest, including optional written setup exceptions on bundles when that fit makes sense.

See pricing

Tell us the problem. We will design the fix.

A short conversation is enough to see what should move first and what budget shape fits.

Start the conversation